HY strives to be an unbiased source that will give a fan of hip-hop and the music industry the best storytelling, honest commentary, and create conversations that leave them thinking. We create an active viewing experience, blending education and entertainment seamlessly to invoke thought in the viewers that they wouldn’t have approached artists or the music industry with beforehand.
HY exists across YouTube, Instagram, and Twitter. On YouTube HY content focuses largely on Hip-Hop and the music industry, with a range from investigative pieces being the first to break information like Baby Keem & Kendrick’s relationship, the background on The Kid LAROI in Australia with his first rap group, and the untold story of the company that helped break Billie Eilish. We also cover historical events and series connecting a popular book (The 48 Laws of Power) to stories within the music industry, interviews, debunking old and fake rumors, and a general commentary on what is going on within the industry.
The instagram page is largely used as a forum to create discussion on ongoing news topics as well as recurring themes within hip-hop.
HY was created to tell people stories that they never knew they wanted to hear. It has always been about highlighting the lesser known figures that sometimes have even more shocking, intriguing, heartbreaking, and captivating stories that nobody is willing to dig and discover.
